privacy policy

Effective Date: 12/06/2025

1. Introduction & Scope

Welcome to Hop Morocco! This Privacy Policy explains how we collect, use, and protect your personal information when you visit or use our website hopmorocco.com and our travel services.

This policy applies to all visitors and users of Hop Morocco’s website and services. By using our site, you agree to the collection and use of information as described in this policy.

We are committed to protecting your privacy and being transparent about how we handle your data. This policy complies with applicable privacy laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

2. Information We Collect

Information You Provide Directly

When you use our services, you may provide us with:

  • Personal details: Name, email address, phone number, date of birth
  • Travel information: Passport details, travel dates, destination preferences, special requirements
  • Payment information: Credit card details, billing address (processed securely through our payment partners)
  • Communication data: Messages you send us, feedback, reviews, and survey responses
  • Account information: Username, password, and profile preferences if you create an account

Information We Collect Automatically

When you visit our website, we automatically collect:

  • Technical information: IP address, browser type, operating system, device information
  • Usage data: Pages visited, time spent on site, links clicked, search terms used
  • Location data: General location based on IP address (with your consent for precise location)
  • Cookies and tracking data: Information stored through cookies and similar technologies

3. How We Use Your Information

We use your personal information to:

  • Provide our services: Process bookings, arrange travel services, and manage your reservations
  • Personalize your experience: Recommend destinations, customize content, and remember your preferences
  • Process payments: Handle transactions securely and send booking confirmations
  • Communicate with you: Send booking updates, travel information, customer support, and respond to inquiries
  • Improve our services: Analyze website usage, conduct research, and enhance user experience
  • Marketing: Send newsletters and promotional offers (only with your consent)
  • Legal compliance: Meet regulatory requirements, prevent fraud, and protect our rights

4. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience. Here are the types we use:

Types of Cookies

  • Necessary cookies: Essential for the website to function properly (login, shopping cart, security)
  • Performance cookies: Help us understand how visitors use our site through analytics
  • Functionality cookies: Remember your preferences and personalize your experience
  • Advertising cookies: Used to show relevant ads and measure advertising effectiveness

Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

  • View and delete cookies
  • Block cookies from specific sites
  • Block all cookies (though this may affect site functionality)

You can also opt out of advertising cookies through industry tools like the Digital Advertising Alliance’s opt-out page.

5. Third-Party Sharing

We may share your information with trusted partners to provide our services:

Service Partners

  • Booking platforms: Hotels, airlines, tour operators, and activity providers to complete your reservations
  • Payment processors: Secure payment companies to handle transactions
  • Technology providers: Cloud hosting, email services, and customer support platforms

Analytics & Marketing

  • Analytics providers: Google Analytics and similar services to understand website usage
  • Advertising partners: Social media platforms and ad networks for targeted marketing (with your consent)
  • Communication tools: Email and SMS providers for sending confirmations and updates

We ensure all partners have appropriate data protection measures and only share information necessary for the specific service.

6. User Rights & Choices

You have important rights regarding your personal information:

Your Rights

  • Access: Request a copy of the personal data we hold about you
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal data (subject to legal requirements)
  • Restriction: Limit how we process your information
  • Data portability: Receive your data in a portable format
  • Opt-out: Unsubscribe from marketing communications at any time

Exercising Your Rights

To exercise any of these rights, please contact us at info@hopmorocco.com. We will respond to your request within 30 days.

For marketing communications, you can also unsubscribe using the link in any email we send you.

7. Data Retention

We keep your information only as long as necessary:

  • Booking records: 7 years for tax and legal compliance
  • Marketing communications: Until you unsubscribe or withdraw consent
  • Website analytics: 26 months (anonymized after 14 months)
  • Account information: Until you request deletion or close your account
  • Legal requirements: As required by applicable laws

8. Security Measures

We take your data security seriously and implement multiple safeguards:

  • Encryption: All data transmission uses HTTPS/SSL encryption
  • Secure storage: Personal data is stored on secure servers with restricted access
  • Access controls: Only authorized personnel can access your information
  • Regular monitoring: We continuously monitor for security threats and vulnerabilities
  • Payment security: Credit card information is processed using PCI-compliant payment processors

While we use industry-standard security measures, no system is 100% secure. We encourage you to use strong passwords and keep your account information confidential.

9. International Transfers

Your information may be transferred to and processed in countries outside your home country, including Morocco and other destinations where our service providers are located.

When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

  • Standard Contractual Clauses approved by relevant authorities
  • Adequacy decisions recognizing equivalent data protection levels
  • Your explicit consent for specific transfers

10. Children’s Privacy

Our services are designed for travelers 18 years and older. We do not knowingly collect personal information from children under 16 without parental consent.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at info@hopmorocco.com, and we will delete such information promptly.

For travelers under 18, we require parental or guardian consent before collecting any personal information.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

When we make significant changes, we will:

  • Post the updated policy on this page with a new effective date
  • Notify you by email if you have an account with us
  • Provide notice on our website homepage

We encourage you to review this policy periodically to stay informed about how we protect your information.

12. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

Email: info@hopmorocco.com

We aim to respond to all privacy inquiries within 30 days. Your privacy is important to us, and we’re here to help with any questions you may have.